How partnering with PHL Life Sciences was a smart move for the Brain Health Fair

September 6, 2023

PHL Life Sciences is the first DMO business division solely dedicated to supporting life sciences meetings. PHL Life Sciences helps planners — such as those at the American Academy of Neurology — engage with Philadelphia’s rich scientific community by connecting them to leaders from the city’s top medical and scientific institutions.

The American Academy of Neurology sought out PHL Life Sciences to build programming and attendance for the Brain Health Fair. The hands-on event connected thousands of attendees with experts and individuals who have experienced a brain event or disease. Interactive experiences included the virtual world known as the “BrainDome,” and the chance to hold an actual human brain.

A man is shown wearing purple gloves holding a human brain. There is a blue backdrop behind him as he holds the brain in front of him.

American Academy of Neurology’s Brain Health Fair photo by K. Huff for PHLCVB.

The networking and collaboration led to a successful event with record-breaking attendance. PHL Life Sciences assembled partners from neuroscience and brain health agencies in the Philadelphia region for face-to-face meetings with the American Academy of Neurology. They helped with programming by introducing potential speakers.

Further drawing on the strength of the tri-state life sciences network, PHL Life Sciences helped raise awareness through public relations support, social media promotion, and targeted marketing campaigns. These efforts drew a record number of attendees to the event, exceeding initial goals.

There are people standing in line, waiting to enter a large white dome. In front of them, a large white sign reads Brain Health Fair Philadelphia Brain Dome Enter the Brain Dome for a 2360-degree journey through the brain like you've never experienced before!

American Academy of Neurology’s Brain Health Fair photo by K. Huff for PHLCVB.

Philadelphia consistently ranks in the nation’s top 10 biopharma regions based on NIH funding, venture capital funding, patents, lab space, and jobs. PHL Life Sciences provides meeting planners access and connections to this substantial healthcare and higher education community.

Contact Bonnie Grant, Executive Director of PHL Life Sciences, for assistance with your next Philadelphia meeting.

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