The 2015 American Association for Cancer Research (AACR) Annual Meeting and Exhibition broke all records for attendance during its April 18-22 run at the Pennsylvania Convention Center. AACR, the oldest and largest scientific organization in the world focused on every aspect of high-quality, innovative cancer research, attracted 19,100 attendees in Philadelphia – a 4 percent increase over the previous year. Paid on-site registration was more than 700.
The AACR Annual Meeting also produced a record amount of top-tier media coverage and social media buzz, garnering national and international headlines and hundreds of local newspapers and local TV stations. Overall press room registrations numbered 202. Fifty news releases were distributed and three press conferences were held resulting in more than 1,500 media mentions.