Selling Diversity: PHLCVB’s New Face of Sales

The multicultural, religious and international convention markets continue to be growth opportunities for the PHLCVB. New National Accounts Manager Sybil V. Davis is tackling them head on.

Sybil Davis

Sybil’s Background: A sales leader with more than 10 years of group sales experience in the convention and hotel industry, Davis joins the PHLCVB after serving as Senior Sales Executive for the Renaissance Washington D.C. Downtown Hotel. Among her responsibilities were executing sales strategies to grow group business, developing unique group events for target audiences and negotiating group sales agreements with meeting planners and directors to create mutually beneficial events. Prior to her time at Renaissance, Davis honed her hospitality expertise as a Mid-Atlantic Area Sales Account Executive with Marriott International. There, she managed accounts for 11 hotels in Washington D.C.; proactively targeted LGBT, religious and union organizations; and partnered with the Marriott Diversity and Affinity teams to increase return on investment.

What does your new title entail?

I will be responsible for booking international, multicultural and religious meeting and convention groups for the Pennsylvania Convention Center and Greater Philadelphia hotels. I will work closely with PHLDiversity, a business development division of the PHLCVB, focused on promoting Philadelphia as an ethnically diverse destination for major meeting associations, groups and families and encouraging multicultural business and social responsibility within the city.

What are you looking forward to most in this position?

Sharing the benefits and features of meeting in my hometown with meeting planners that I have connected with over the last 10 years. My journey into this role feels like a ‘homecoming’; reconnecting with industry friends, reacquainting myself with the neighborhoods of Philadelphia, experiencing all that is new in the City and watching the city grow. There are so many wonderful projects taking place and I’m excited to be part of the growth and change.

What does Diversity mean to you?

Acknowledging, embracing, and making a connection with everyone regardless of cultural, religious of other differences.

You’re coming to Philadelphia from the D.C. area. In your opinion, what sets Philadelphia apart from other cities?

Our culture. Whether it is absorbed through the neighborhoods, the music or the outstanding universities that call Philadelphia home, I don’t know another city like ours.

In 2015, I ran the Broad Street Run for the first time. Imagine this…..You begin at Broad & Olney in neighborhood near Central High School where the population is majority African American, cross over to the land of Temple University, heading towards the historical City Hall and downtown where the population is mostly Caucasian, travel through South Broad Street where the Italians are now cheering you on and down to the Navy Yard. That day, I experienced 3 diverse groups of people who all had the same goal in mind; cheering on runners passing through their neighborhoods.

It is my goal to ensure my customers arrive and leave Philadelphia feeling that everyone they have encountered has “cheered” them on in some way.

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