PHLCVB Announces Gregg Caren as new President and CEO

PHLCVB Announces Gregg Caren as new President and CEO

The Philadelphia Convention and Visitors Bureau Board of Directors today announced that it has selected Gregg Caren as the new President and CEO. Caren most recently served as Executive Vice President, Sales and Strategic Business Development for ASM Global (formerly SMG), operator of over 350 venues worldwide and headquartered in Conshohocken, Pennsylvania. Caren will join the PHLCVB on June 8, 2020.

Throughout his 30-year career in the hospitality industry, Caren served in various senior leadership positions while with ASM Global and SMG for a combined 20 years. He has also held top positions with entertainment venues in Atlantic City, at the Valley Forge Convention Center/Sheraton Valley Forge and began his career with Marriott Hotels and Resorts.

In his new role, Caren will oversee the PHLCVB’s efforts to promote and sell Philadelphia as a premier destination for meetings, conventions, sporting events, overseas travelers, and group tour visitors. He will also serve as the chief liaison for the PHLCVB’s tourism and hospitality partners, including the Pennsylvania Convention Center, as well as national industry associations, and the City of Philadelphia.

“After two decades working with dozens of convention centers and destinations around the globe, I am genuinely excited and honored to represent my hometown of twenty-five years to the rest of the world,” said Caren. “Given the current state of affairs and my love for the greater Philadelphia region, I also have a strong sense of civic responsibility. The PHLCVB drives meaningful economic impact for our city and region. I’m truly looking forward to contributing to Philadelphia’s recovery efforts by leading the extremely talented team at the PHLCVB and working closely with the partners and stakeholders that help drive our tourism industry forward.”