In the summer of 2022, FIFA selected Philadelphia as one of the 11 cities in the United States to host World Cup matches in 2026. Now, all eyes are on Philadelphia as the city prepares to bring the world’s largest sporting event to the country’s most passionate fanbase. The city will share this distinction along with 15 other cities across the United States, Canada, and Mexico.
We Are 26
To build momentum, FIFA, PHL Sports, and Philadelphia Soccer 2026 launched Philadelphia’s brand and logo in the spring of 2023. Philadelphia’s logo includes fragmented design elements as an homage to the Liberty Bell’s crack and the Philadelphia Art Museum’s steps. Combined with the logos of the 15 other Host Cities, the designs create one united “We Are 26” brand. FIFA joined Philadelphia officials to unveil the logo and banner at Lincoln Financial Field.
Philadelphia has successfully hosted many large-scale events, including the Republican and Democratic National Conventions, the NFL Draft, and the Papal Visit. The city can expect more exciting events in the years to come — including the 2023 Premier League Summer Series. But the 2026 FIFA World Cup™ will be a once-in-a-generation event to experience. Truly the biggest sporting event in the world, 48 countries will compete in 104 matches over six weeks across North America.
“We’re beyond excited to be hosting World Cup matches in Philadelphia,” said Larry Needle, executive director of PHL Sports. “The matches will bring in travelers from all over the world and will have an unprecedented economic impact on the Philadelphia region.”
PHL Sports, the Philadelphia Convention and Visitors Bureau’s sports division, works to ensure seamless events for organizers and fans alike. They will continue to work with Philadelphia Soccer 2026 and other local partners to host the World Cup.
With massive economic impact and electric engagement from fans, the World Cup will showcase Philadelphia as a world-class city. For additional information regarding Philadelphia as a FIFA World Cup 2026 Host City, visit https://www.phillyfwc26.com/.
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